Grey baby blanket. AU Baby organic, non-toxic baby blankets. Best baby blanket. Merino, plant dyed, made in the USA baby blanket. Baby shower gift. Safe, soft, sustainable baby blanket. RWS certified Merino. OEKOTEX and GOTS baby blanket.

Sustainability from the start

Because our children will
inherit this world.

Our mission is simple: to create the
safest, softest, most sustainable baby products on Earth.

RWS certified merino wool. Nativa merino wool. AU Baby organic, non-toxic baby blankets. Best baby blanket. Merino, plant dyed, made in the USA baby blanket. Baby shower gift. Safe, soft, sustainable baby blanket.

It all starts with our merino.

Our Responsible Wool Standard
certified merino sheep graze
freely on family farms in Uruguay,
protecting soil health and biodiversity. Our NATIVA™ merino is the most advanced 100% traceable and sustainable wool on the planet.

 

Nature focused & end-to-end sustainability

Beige gender neutral baby blanket. AU Baby organic, non-toxic baby blankets. Best baby blanket. Merino, plant dyed, made in the USA baby blanket. Baby shower gift. Safe, soft, sustainable baby blanket. RWS certified Merino. OEKOTEX and GOTS baby blanket.

Pure plant dye.

Our Italian mill uses a completely chemical free, pure botanical dye process. It’s the purest in the world and the only Woolmark Company certified natural dye technology.

Beige gender neutral baby gift. AU Baby organic, non-toxic baby blankets. Best baby blanket. Merino, plant dyed, made in the USA baby blanket. Baby shower gift. Safe, soft, sustainable baby blanket. RWS certified Merino. OEKOTEX and GOTS baby blanket.

Best for babies,
Best for the planet

Because our children will
inherit this world.